No photo of Harri Luomala

Harri Luomala

20072007
If you made any changes in Pure these will be visible here soon.

Fingerprint Dive into the research topics where Harri Luomala is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Consumer value Business & Economics
Personal values Business & Economics
Trust in e-commerce Business & Economics
Electronic commerce Business & Economics
Perceived risk Business & Economics
Shopping Business & Economics
Grocery Business & Economics
Data collection Business & Economics

Research Output 2007 2007

22 Citations (Scopus)

A qualitative exploration of a consumer's value-based e-trust building process: A framework development

Pennanen, K., Tiainen, T. & Luomala, H. T., 29 Jan 2007, In : Qualitative Market Research. 10, 1, p. 28-47 20 p.

Research output: Contribution to journalArticleScientificpeer-review

Consumer value
Personal values
Electronic commerce
Trust in e-commerce
Data collection