Co-innovation in Service Value-Chains and Networks

Project: Other

Conference abstract in proceedings

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  • 2012

    Marketing services in China - experiences of Nordic manufacturers

    Bao, S., Toivonen, M. & Kostama, H., 2012, Innovative Service Perspectives: Proceedings from the AMA SERVSIG International Service Research Conference, Helsinki, Finland, June 7-9 2012. Svenska handelshögskolan, 48

    Research output: Chapter in Book/Report/Conference proceedingConference abstract in proceedingsScientific

    Open Access