Abstract
Mobile services can be accessed in many ways, e.g. via SMS, WAP and a
voice call. The time and effort needed to get information via these methods
are different. This paper shows results from a study that measured the time
and effort (number of clicks) to access driving instructions provided by three
different types of mobile services. The fastest and the most efficient method
was a voice call. Voice services are easy to use and can be used with all
phones; this maximises their potential market.
Original language | English |
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Title of host publication | Proceedings - 10th World Congress and Exhibition on Intelligent Transport Systems and Services : 16 - 20 November 2003, Madrid Spain |
Subtitle of host publication | Solutions for today ... and tomorrow |
Place of Publication | Belgium |
Publisher | ERTICO - ITS Europe |
Number of pages | 8 |
Edition | cd-rom |
Publication status | Published - 2003 |
MoE publication type | B3 Non-refereed article in conference proceedings |
Event | 10th World Congress and Exhibition on Intelligent Transport Systems and Services - Madrid, Spain Duration: 16 Nov 2003 → 20 Nov 2003 Conference number: 10 |
Conference
Conference | 10th World Congress and Exhibition on Intelligent Transport Systems and Services |
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Country/Territory | Spain |
City | Madrid |
Period | 16/11/03 → 20/11/03 |