Adoption of near field communication technology in business to consumer services

Arto Wallin; Juha Häikiö; Jaana Määttä

Adoption of near field communication technology in business to consumer services

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

Abstract

Touch based interaction has been found out to provide fast and easy way to use mobile services. Near Field Communication technology (NFC) is one of the most promising ways to conduct touch based interaction with mobile phones. In this paper our aim is to identify challenges of the adoption of NFC related business to consumer services. The results of this study are based on three pilot cases conducted in Finland in 2007. Our research presents findings based on qualitative company interviews and both quantitative and qualitative user questionnaires. We conclude that there are several challenges in the adoption of NFC-based applications. However, expect for the shortage of NFC enabled mobile phones, challenges of the adoption may be reduced with careful planning and implementation of NFC-based applications.

Original language	English
Title of host publication	Proceedings of the International Conference on e-Business, ICE-B 2008
Editors	Joaquim Filipe
Publisher	INSTICC Press
Pages	247-254
ISBN (Print)	9789898111586
Publication status	Published - 2008
MoE publication type	A4 Article in a conference publication
Event	International Conference on E-Business, ICE-B 2008 - Porto, Portugal Duration: 26 Jul 2008 → 29 Jul 2008

Conference

Conference	International Conference on E-Business, ICE-B 2008
Country	Portugal
City	Porto
Period	26/07/08 → 29/07/08

Keywords

Adoption of mobile services
Near field communication
NFC
NFC-based mobile services

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Cite this

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title = "Adoption of near field communication technology in business to consumer services",

abstract = "Touch based interaction has been found out to provide fast and easy way to use mobile services. Near Field Communication technology (NFC) is one of the most promising ways to conduct touch based interaction with mobile phones. In this paper our aim is to identify challenges of the adoption of NFC related business to consumer services. The results of this study are based on three pilot cases conducted in Finland in 2007. Our research presents findings based on qualitative company interviews and both quantitative and qualitative user questionnaires. We conclude that there are several challenges in the adoption of NFC-based applications. However, expect for the shortage of NFC enabled mobile phones, challenges of the adoption may be reduced with careful planning and implementation of NFC-based applications.",

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Adoption of near field communication technology in business to consumer services. / Wallin, Arto ; Häikiö, Juha; Määttä, Jaana.

Proceedings of the International Conference on e-Business, ICE-B 2008. ed. / Joaquim Filipe. INSTICC Press, 2008. p. 247-254.

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

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AU - Häikiö, Juha

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N2 - Touch based interaction has been found out to provide fast and easy way to use mobile services. Near Field Communication technology (NFC) is one of the most promising ways to conduct touch based interaction with mobile phones. In this paper our aim is to identify challenges of the adoption of NFC related business to consumer services. The results of this study are based on three pilot cases conducted in Finland in 2007. Our research presents findings based on qualitative company interviews and both quantitative and qualitative user questionnaires. We conclude that there are several challenges in the adoption of NFC-based applications. However, expect for the shortage of NFC enabled mobile phones, challenges of the adoption may be reduced with careful planning and implementation of NFC-based applications.

AB - Touch based interaction has been found out to provide fast and easy way to use mobile services. Near Field Communication technology (NFC) is one of the most promising ways to conduct touch based interaction with mobile phones. In this paper our aim is to identify challenges of the adoption of NFC related business to consumer services. The results of this study are based on three pilot cases conducted in Finland in 2007. Our research presents findings based on qualitative company interviews and both quantitative and qualitative user questionnaires. We conclude that there are several challenges in the adoption of NFC-based applications. However, expect for the shortage of NFC enabled mobile phones, challenges of the adoption may be reduced with careful planning and implementation of NFC-based applications.

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