Anticipating Alternative Futures for the Platform Economy

Mikko Dufva, Raija Koivisto, Leena Ilmola-Sheppard, Seija Junno

    Research output: Contribution to journalArticleScientificpeer-review

    Abstract

    Despite the considerable hype around platforms, our understanding of what the platform economy means and what drivers will define future development trajectories is limited. Companies and policy makers have a great need to investigate what potential opportunities will arise from the platform economy. A shared perception of uncertainties and a strong vision are prerequisites for the development of the platform economy. In this article, we describe a systematic way to develop a resilient vision for a new platform ecosystem, both from the viewpoint of national policy makers and corporate strategy makers in the heavy engineering industry. The process uses morphological analysis for scenario development and robust portfolio modelling for creating resilient strategies. The results include a list of key uncertainties, three general scenarios (sustainable development by Europe; polarization driven by China and the United States; US-driven fast, unreliable growth) as well as steel-industry specific scenarios based on these uncertainties, elements of a resilient vision, and strategies for coping with the uncertainties described by the scenarios.
    Original languageEnglish
    Pages (from-to)6-16
    JournalTechnology Innovation Management Review (TIM Review)
    Volume7
    Issue number9
    DOIs
    Publication statusPublished - 2017
    MoE publication typeA1 Journal article-refereed

    Fingerprint

    corporate strategy
    policy strategy
    sustainable development
    polarization
    trajectory
    engineering
    ecosystem
    industry
    modeling
    economy
    steel industry
    analysis
    policy
    Europe

    Keywords

    • platforms
    • platform economy
    • foresight
    • strategy
    • scenarios
    • morphological analysis
    • portfolio modelling
    • resilience

    Cite this

    Dufva, Mikko ; Koivisto, Raija ; Ilmola-Sheppard, Leena ; Junno, Seija. / Anticipating Alternative Futures for the Platform Economy. In: Technology Innovation Management Review (TIM Review). 2017 ; Vol. 7, No. 9. pp. 6-16.
    @article{60bb010d5cf1499f81c1f193573516a2,
    title = "Anticipating Alternative Futures for the Platform Economy",
    abstract = "Despite the considerable hype around platforms, our understanding of what the platform economy means and what drivers will define future development trajectories is limited. Companies and policy makers have a great need to investigate what potential opportunities will arise from the platform economy. A shared perception of uncertainties and a strong vision are prerequisites for the development of the platform economy. In this article, we describe a systematic way to develop a resilient vision for a new platform ecosystem, both from the viewpoint of national policy makers and corporate strategy makers in the heavy engineering industry. The process uses morphological analysis for scenario development and robust portfolio modelling for creating resilient strategies. The results include a list of key uncertainties, three general scenarios (sustainable development by Europe; polarization driven by China and the United States; US-driven fast, unreliable growth) as well as steel-industry specific scenarios based on these uncertainties, elements of a resilient vision, and strategies for coping with the uncertainties described by the scenarios.",
    keywords = "platforms, platform economy, foresight, strategy, scenarios, morphological analysis, portfolio modelling, resilience",
    author = "Mikko Dufva and Raija Koivisto and Leena Ilmola-Sheppard and Seija Junno",
    note = "Project code: 106717",
    year = "2017",
    doi = "10.22215/timreview/1102",
    language = "English",
    volume = "7",
    pages = "6--16",
    journal = "Technology Innovation Management Review (TIM Review)",
    issn = "1927-0321",
    number = "9",

    }

    Anticipating Alternative Futures for the Platform Economy. / Dufva, Mikko; Koivisto, Raija; Ilmola-Sheppard, Leena; Junno, Seija.

    In: Technology Innovation Management Review (TIM Review), Vol. 7, No. 9, 2017, p. 6-16.

    Research output: Contribution to journalArticleScientificpeer-review

    TY - JOUR

    T1 - Anticipating Alternative Futures for the Platform Economy

    AU - Dufva, Mikko

    AU - Koivisto, Raija

    AU - Ilmola-Sheppard, Leena

    AU - Junno, Seija

    N1 - Project code: 106717

    PY - 2017

    Y1 - 2017

    N2 - Despite the considerable hype around platforms, our understanding of what the platform economy means and what drivers will define future development trajectories is limited. Companies and policy makers have a great need to investigate what potential opportunities will arise from the platform economy. A shared perception of uncertainties and a strong vision are prerequisites for the development of the platform economy. In this article, we describe a systematic way to develop a resilient vision for a new platform ecosystem, both from the viewpoint of national policy makers and corporate strategy makers in the heavy engineering industry. The process uses morphological analysis for scenario development and robust portfolio modelling for creating resilient strategies. The results include a list of key uncertainties, three general scenarios (sustainable development by Europe; polarization driven by China and the United States; US-driven fast, unreliable growth) as well as steel-industry specific scenarios based on these uncertainties, elements of a resilient vision, and strategies for coping with the uncertainties described by the scenarios.

    AB - Despite the considerable hype around platforms, our understanding of what the platform economy means and what drivers will define future development trajectories is limited. Companies and policy makers have a great need to investigate what potential opportunities will arise from the platform economy. A shared perception of uncertainties and a strong vision are prerequisites for the development of the platform economy. In this article, we describe a systematic way to develop a resilient vision for a new platform ecosystem, both from the viewpoint of national policy makers and corporate strategy makers in the heavy engineering industry. The process uses morphological analysis for scenario development and robust portfolio modelling for creating resilient strategies. The results include a list of key uncertainties, three general scenarios (sustainable development by Europe; polarization driven by China and the United States; US-driven fast, unreliable growth) as well as steel-industry specific scenarios based on these uncertainties, elements of a resilient vision, and strategies for coping with the uncertainties described by the scenarios.

    KW - platforms

    KW - platform economy

    KW - foresight

    KW - strategy

    KW - scenarios

    KW - morphological analysis

    KW - portfolio modelling

    KW - resilience

    U2 - 10.22215/timreview/1102

    DO - 10.22215/timreview/1102

    M3 - Article

    VL - 7

    SP - 6

    EP - 16

    JO - Technology Innovation Management Review (TIM Review)

    JF - Technology Innovation Management Review (TIM Review)

    SN - 1927-0321

    IS - 9

    ER -