Assessing industrial service culture and capability: Three procedures for promoting service business transformation

    Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

    Original languageEnglish
    Title of host publicationProceedings of the 2011 Naples Forum on Service. Service Dominant logic, Network & Systems Theory and Service Science
    EditorsE. Gummesson, C. Mele, F. Polese
    Place of PublicationNapoli
    Number of pages18
    Publication statusPublished - 2011
    MoE publication typeA4 Article in a conference publication
    EventThe 2011 Naples Forum on Service: Service Dominant logic, Network & System Theory and Service Science: integrating three perspectives for a new service agenda - Villa Orlandi, Capri, Italy
    Duration: 14 Jun 201117 Jun 2011

    Conference

    ConferenceThe 2011 Naples Forum on Service
    CountryItaly
    CityCapri
    Period14/06/1117/06/11

    Cite this

    Nuutinen, M., Lappalainen, I., & Airola, M. (2011). Assessing industrial service culture and capability: Three procedures for promoting service business transformation. In E. Gummesson, C. Mele, & F. Polese (Eds.), Proceedings of the 2011 Naples Forum on Service. Service Dominant logic, Network & Systems Theory and Service Science http://www.naplesforumonservice.it/uploads//files/Nuutinen%2C%20Lappalainen%2C%20Airola.pdf