BLOG 2 ”Stakeholders”: Data accessibility in AI-driven B2B sales

Marko Jurvansuu; Jarno Tenni; Trang Nguyen; Colm O' Searcoid

BLOG 2 ”Stakeholders”: Data accessibility in AI-driven B2B sales

Marko Jurvansuu, Jarno Tenni, Trang Nguyen, Colm O' Searcoid

BA5610 Human-centric AI

LeadDesk Oyj

Research output: Other contribution › Blog/Web article › Professional

Abstract

It can be surprising to realize the number of stakeholders that use, create, and own the data in the company. Stakeholders and their concerns need to be addressed from the start to finish if one aims to utilize data across the company’s silos.

Original language	English
Type	InnoSale Blog Sakeholders
Media of output	InnoSale website
Publisher	InnoSale project
Number of pages	2
Publication status	Published - 22 Apr 2024
MoE publication type	Not Eligible

Keywords

AI
stakeholder co-creation
B2B sales

Access to Document

https://www.innosale.eu/blog-stakeholders-data-accessibility-in-ai-driven-b2b-sales-part-ii.htmlLicence: Unspecified

InnoSale: Innovating Sales and Planning of Complex Industrial Products Exploiting Artificial Intelligence
Järvinen, S. (Manager), Mäkelä, S.-M. (Participant), Peltola, J. (Participant), Lämsä, A. (Participant), Sormunen, T. (Participant), Liikka, J. (Participant) & Jurvansuu, M. (Participant)
1/10/21 → 30/06/25
Project: Business Finland project

Cite this

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AU - Nguyen, Trang

AU - O' Searcoid, Colm

PY - 2024/4/22

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N2 - It can be surprising to realize the number of stakeholders that use, create, and own the data in the company. Stakeholders and their concerns need to be addressed from the start to finish if one aims to utilize data across the company’s silos.

AB - It can be surprising to realize the number of stakeholders that use, create, and own the data in the company. Stakeholders and their concerns need to be addressed from the start to finish if one aims to utilize data across the company’s silos.

KW - AI

KW - stakeholder co-creation

KW - B2B sales

M3 - Blog/Web article

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BLOG 2 ”Stakeholders”: Data accessibility in AI-driven B2B sales

Abstract

Keywords

Access to Document

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Projects

InnoSale: Innovating Sales and Planning of Complex Industrial Products Exploiting Artificial Intelligence

Cite this