BLOG 5 ”Business Benefit”: Data accessibility in AI-driven B2B sales

Marko Jurvansuu; Kai Huittinen; Marjaana Tyven-Jokinen; Anna Räty

BLOG 5 ”Business Benefit”: Data accessibility in AI-driven B2B sales

Marko Jurvansuu, Kai Huittinen, Marjaana Tyven-Jokinen, Anna Räty

BA5610 Human-centric AI

Research output: Other contribution › Blog/Web article › Professional

Abstract

The integration of AI into B2B sales processes holds great promise for reaping business benefits. One potential approach is to use AI-based recommendation system that speeds up the sales process and improves offer quality.

Original language	English
Type	InnoSale Blog Use Cases
Media of output	InnoSale website
Publisher	InnoSale project
Number of pages	2
Publication status	Published - 13 May 2024
MoE publication type	Not Eligible

Access to Document

https://www.innosale.eu/blog-5-business-benefit-data-accessibility-in-ai-driven-b2b-sales.htmlLicence: Unspecified

InnoSale: Innovating Sales and Planning of Complex Industrial Products Exploiting Artificial Intelligence
Järvinen, S. (Manager), Mäkelä, S.-M. (Participant), Peltola, J. (Participant), Lämsä, A. (Participant), Sormunen, T. (Participant), Liikka, J. (Participant) & Jurvansuu, M. (Participant)
1/10/21 → 30/09/24
Project: Business Finland project

Cite this

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AU - Tyven-Jokinen, Marjaana

AU - Räty, Anna

PY - 2024/5/13

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N2 - The integration of AI into B2B sales processes holds great promise for reaping business benefits. One potential approach is to use AI-based recommendation system that speeds up the sales process and improves offer quality.

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BLOG 5 ”Business Benefit”: Data accessibility in AI-driven B2B sales

Abstract

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Projects

InnoSale: Innovating Sales and Planning of Complex Industrial Products Exploiting Artificial Intelligence

Cite this