Abstract
This chapter covers a brief overview of breakfast cereal and its current global market. A short history of the breakfast cereal industry is discussed followed by a list of current challenges facing the industry.
| Original language | English |
|---|---|
| Title of host publication | Breakfast Cereals and How They Are Made |
| Subtitle of host publication | Raw Materials, Processing, and Production |
| Editors | Alicia A Perdon, Sylvia L. Schonauer, Kaisa S. Poutanen |
| Publisher | Elsevier |
| Chapter | 1 |
| Pages | 1-4 |
| Edition | 3rd |
| ISBN (Electronic) | 978-0-12-812044-6 |
| ISBN (Print) | 978-0-12-812043-9 |
| DOIs | |
| Publication status | Published - 14 Jan 2020 |
| MoE publication type | A3 Part of a book or another research book |
Keywords
- Breakfast cereal market
- Breakfast cereal
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