Abstract
| Original language | English |
|---|---|
| Title of host publication | Proceedings |
| Publisher | IARIGAI - International Association of Research Organizations for the Printing, Information and Communication Industries |
| Pages | 45-52 |
| ISBN (Print) | 978-3-9870704-7-1 |
| Publication status | Published - 2017 |
| MoE publication type | A4 Article in a conference publication |
| Event | 44th International IARIGAI Conference: Advances in Printing and Media Technology - From Printing to Manufacturing - Fribourg, Switzerland Duration: 10 Sep 2017 → 13 Sep 2017 |
Conference
| Conference | 44th International IARIGAI Conference: Advances in Printing and Media Technology - From Printing to Manufacturing |
|---|---|
| Country | Switzerland |
| City | Fribourg |
| Period | 10/09/17 → 13/09/17 |
Fingerprint
Keywords
- printed functionality
- 2D codes
- flexo
- IoT
- co-development
Cite this
}
Co-developing services utilizing printed functionality. / Hakola, Liisa; Vehmas, Kaisa; Sipiläinen-Malm, Thea; Grenman, Reetta; Seisto, Anu.
Proceedings. IARIGAI - International Association of Research Organizations for the Printing, Information and Communication Industries, 2017. p. 45-52.Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review
TY - GEN
T1 - Co-developing services utilizing printed functionality
AU - Hakola, Liisa
AU - Vehmas, Kaisa
AU - Sipiläinen-Malm, Thea
AU - Grenman, Reetta
AU - Seisto, Anu
N1 - Project code: 106213
PY - 2017
Y1 - 2017
N2 - 2D bar codes have been available for almost 30 years, but during the recent years their popularity has increased. The use of functional printing methods in code printing enables that novel digital services are created for the consumers and other stakeholders. Functional inks make it possible for parts of the 2D code to disappear, to appear, or to change colour e.g. after certain time or at certain temperature. These changes in codes enable changing the information content achievable through reading the codes. The content behind the codes should offer added value for the users, as consumers are not willing to read the codes just for getting a link to a web page. Novel services utilising functional printed codes, can take into account different types of user and context related data, such as user profile and GPS location of the smartphone. These context-aware features will futher improve the value and quality of the services provided. In this study we tested consumer attitude towards services in which functional 2D cods were used and demonstrated their printing in pilot scale.
AB - 2D bar codes have been available for almost 30 years, but during the recent years their popularity has increased. The use of functional printing methods in code printing enables that novel digital services are created for the consumers and other stakeholders. Functional inks make it possible for parts of the 2D code to disappear, to appear, or to change colour e.g. after certain time or at certain temperature. These changes in codes enable changing the information content achievable through reading the codes. The content behind the codes should offer added value for the users, as consumers are not willing to read the codes just for getting a link to a web page. Novel services utilising functional printed codes, can take into account different types of user and context related data, such as user profile and GPS location of the smartphone. These context-aware features will futher improve the value and quality of the services provided. In this study we tested consumer attitude towards services in which functional 2D cods were used and demonstrated their printing in pilot scale.
KW - printed functionality
KW - 2D codes
KW - flexo
KW - IoT
KW - co-development
M3 - Conference article in proceedings
SN - 978-3-9870704-7-1
SP - 45
EP - 52
BT - Proceedings
PB - IARIGAI - International Association of Research Organizations for the Printing, Information and Communication Industries
ER -