Consumer service innovation in a circular economy

Maria Antikainen, Minna Lammi, Taru Hakanen

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

Abstract

We are currently exceeding the environmental capacity of our planet, and our consumption is constantly growing. There are also many factors accelerating our transformation towards a sustainable and preserving circular economy (CE), such as urbanisation, unemployment, environmental consciousness, tightening legislation and technological leaps. The transition towards a CE requires a fundamental redesign of business models and our end-to-end value chains. Instead of selling products, companies should move to retain ownership and sell their use as a service, allowing them to optimize the use of resources. Thus, buying a service creates value differently for consumers than buying a product. Therefore, we need to understand how CE-based services create value for consumers. Our data are derived from a consumer workshop that took place in February 2016. We found practical, economic and personal benefits could be gained from three potential CE rental services: a sofa, a washing machine and clothing. Perceived sacrifices related to economic and psychological factors.
Original languageEnglish
Title of host publicationProceedings of the 4th International Conference on Serviceology, ICServ2016
PublisherSociety for Serviciology
Number of pages7
Publication statusPublished - 8 Sep 2016
MoE publication typeA4 Article in a conference publication
Event4th International Conference on Serviceology, ICServ 2016 - Shibaura Institute of Technology, Tokyo, Japan
Duration: 6 Sep 20168 Sep 2016
Conference number: 4

Conference

Conference4th International Conference on Serviceology, ICServ 2016
Abbreviated titleICServ 2016
CountryJapan
CityTokyo
Period6/09/168/09/16

Fingerprint

Service innovation
Circular economy
Consumer services
Service value
Resources
Consciousness
Washing
Economic factors
Factors
Business model
Unemployment
Value chain
Redesign
Ownership
Legislation
Psychological factors
Economics
Urbanization

Keywords

  • circular economy
  • customer value
  • services
  • value creation
  • innovation

Cite this

Antikainen, M., Lammi, M., & Hakanen, T. (2016). Consumer service innovation in a circular economy. In Proceedings of the 4th International Conference on Serviceology, ICServ2016 Society for Serviciology.
Antikainen, Maria ; Lammi, Minna ; Hakanen, Taru. / Consumer service innovation in a circular economy. Proceedings of the 4th International Conference on Serviceology, ICServ2016. Society for Serviciology, 2016.
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abstract = "We are currently exceeding the environmental capacity of our planet, and our consumption is constantly growing. There are also many factors accelerating our transformation towards a sustainable and preserving circular economy (CE), such as urbanisation, unemployment, environmental consciousness, tightening legislation and technological leaps. The transition towards a CE requires a fundamental redesign of business models and our end-to-end value chains. Instead of selling products, companies should move to retain ownership and sell their use as a service, allowing them to optimize the use of resources. Thus, buying a service creates value differently for consumers than buying a product. Therefore, we need to understand how CE-based services create value for consumers. Our data are derived from a consumer workshop that took place in February 2016. We found practical, economic and personal benefits could be gained from three potential CE rental services: a sofa, a washing machine and clothing. Perceived sacrifices related to economic and psychological factors.",
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Antikainen, M, Lammi, M & Hakanen, T 2016, Consumer service innovation in a circular economy. in Proceedings of the 4th International Conference on Serviceology, ICServ2016. Society for Serviciology, 4th International Conference on Serviceology, ICServ 2016, Tokyo, Japan, 6/09/16.

Consumer service innovation in a circular economy. / Antikainen, Maria; Lammi, Minna; Hakanen, Taru.

Proceedings of the 4th International Conference on Serviceology, ICServ2016. Society for Serviciology, 2016.

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

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T1 - Consumer service innovation in a circular economy

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N2 - We are currently exceeding the environmental capacity of our planet, and our consumption is constantly growing. There are also many factors accelerating our transformation towards a sustainable and preserving circular economy (CE), such as urbanisation, unemployment, environmental consciousness, tightening legislation and technological leaps. The transition towards a CE requires a fundamental redesign of business models and our end-to-end value chains. Instead of selling products, companies should move to retain ownership and sell their use as a service, allowing them to optimize the use of resources. Thus, buying a service creates value differently for consumers than buying a product. Therefore, we need to understand how CE-based services create value for consumers. Our data are derived from a consumer workshop that took place in February 2016. We found practical, economic and personal benefits could be gained from three potential CE rental services: a sofa, a washing machine and clothing. Perceived sacrifices related to economic and psychological factors.

AB - We are currently exceeding the environmental capacity of our planet, and our consumption is constantly growing. There are also many factors accelerating our transformation towards a sustainable and preserving circular economy (CE), such as urbanisation, unemployment, environmental consciousness, tightening legislation and technological leaps. The transition towards a CE requires a fundamental redesign of business models and our end-to-end value chains. Instead of selling products, companies should move to retain ownership and sell their use as a service, allowing them to optimize the use of resources. Thus, buying a service creates value differently for consumers than buying a product. Therefore, we need to understand how CE-based services create value for consumers. Our data are derived from a consumer workshop that took place in February 2016. We found practical, economic and personal benefits could be gained from three potential CE rental services: a sofa, a washing machine and clothing. Perceived sacrifices related to economic and psychological factors.

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Antikainen M, Lammi M, Hakanen T. Consumer service innovation in a circular economy. In Proceedings of the 4th International Conference on Serviceology, ICServ2016. Society for Serviciology. 2016