Continuous strategy process in the context of software development

Tanja Suomalainen, Jenni Myllykoski

Research output: Contribution to conferenceConference articleScientific

Abstract

This paper introduces and elaborates the concept of continuous strategy with an aim to better address the fluxing reality and challenges of contemporary strategizing within the field of software development. Theoretically the paper draws on the strategy process and practice -literature and on the literature on agile and lean software development when conceptualizing continuous strategy. It is further elaborated by empirically studying the emerging challenges in a software company’s strategy process when it is pursuing continuous practices in software development. The tentative analysis revealed that the practices that stem from the more traditional, structured strategy process are not compatible with the more “continuous planning”-oriented practices within the organisation. Thus, there seems to be pressure for developing more continuous strategy process and practices. The examined case further revealed that in other organizational processes, especially in team level, the practices relating to continuity are more successfully applied, but in the strategic level continuity is not yet achieved. The reasons for this are brought out in this paper.
Original languageEnglish
Publication statusPublished - 2015
Event23rd Nordic Academy of Management Conference, NFF 2015: Business in Society - Copenhagen, Denmark
Duration: 12 Aug 201514 Aug 2015

Conference

Conference23rd Nordic Academy of Management Conference, NFF 2015
Abbreviated titleNFF 2015
CountryDenmark
CityCopenhagen
Period12/08/1514/08/15

Fingerprint

Software development
Strategy process
Continuity
Software
Planning
Strategizing
Organizational processes

Keywords

  • strategy process
  • continuous planning
  • software development
  • agile
  • lean

Cite this

Suomalainen, T., & Myllykoski, J. (2015). Continuous strategy process in the context of software development. Paper presented at 23rd Nordic Academy of Management Conference, NFF 2015, Copenhagen, Denmark.
Suomalainen, Tanja ; Myllykoski, Jenni. / Continuous strategy process in the context of software development. Paper presented at 23rd Nordic Academy of Management Conference, NFF 2015, Copenhagen, Denmark.
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Suomalainen, T & Myllykoski, J 2015, 'Continuous strategy process in the context of software development' Paper presented at 23rd Nordic Academy of Management Conference, NFF 2015, Copenhagen, Denmark, 12/08/15 - 14/08/15, .

Continuous strategy process in the context of software development. / Suomalainen, Tanja; Myllykoski, Jenni.

2015. Paper presented at 23rd Nordic Academy of Management Conference, NFF 2015, Copenhagen, Denmark.

Research output: Contribution to conferenceConference articleScientific

TY - CONF

T1 - Continuous strategy process in the context of software development

AU - Suomalainen, Tanja

AU - Myllykoski, Jenni

N1 - Project : 104898

PY - 2015

Y1 - 2015

N2 - This paper introduces and elaborates the concept of continuous strategy with an aim to better address the fluxing reality and challenges of contemporary strategizing within the field of software development. Theoretically the paper draws on the strategy process and practice -literature and on the literature on agile and lean software development when conceptualizing continuous strategy. It is further elaborated by empirically studying the emerging challenges in a software company’s strategy process when it is pursuing continuous practices in software development. The tentative analysis revealed that the practices that stem from the more traditional, structured strategy process are not compatible with the more “continuous planning”-oriented practices within the organisation. Thus, there seems to be pressure for developing more continuous strategy process and practices. The examined case further revealed that in other organizational processes, especially in team level, the practices relating to continuity are more successfully applied, but in the strategic level continuity is not yet achieved. The reasons for this are brought out in this paper.

AB - This paper introduces and elaborates the concept of continuous strategy with an aim to better address the fluxing reality and challenges of contemporary strategizing within the field of software development. Theoretically the paper draws on the strategy process and practice -literature and on the literature on agile and lean software development when conceptualizing continuous strategy. It is further elaborated by empirically studying the emerging challenges in a software company’s strategy process when it is pursuing continuous practices in software development. The tentative analysis revealed that the practices that stem from the more traditional, structured strategy process are not compatible with the more “continuous planning”-oriented practices within the organisation. Thus, there seems to be pressure for developing more continuous strategy process and practices. The examined case further revealed that in other organizational processes, especially in team level, the practices relating to continuity are more successfully applied, but in the strategic level continuity is not yet achieved. The reasons for this are brought out in this paper.

KW - strategy process

KW - continuous planning

KW - software development

KW - agile

KW - lean

M3 - Conference article

ER -

Suomalainen T, Myllykoski J. Continuous strategy process in the context of software development. 2015. Paper presented at 23rd Nordic Academy of Management Conference, NFF 2015, Copenhagen, Denmark.