Customer perspective driven service modularization in supporting sales

Marja Liinasuo, Maiju Aikala

    Research output: Chapter in Book/Report/Conference proceedingChapter or book articleProfessional

    Original languageEnglish
    Title of host publicationUser experience and usability in complex systems - UXUS 2010-2015
    Subtitle of host publicationFinal report 1/2015
    Place of PublicationTampere
    Pages187-190
    ISBN (Electronic)978-952-238-147-7
    Publication statusPublished - 2015
    MoE publication typeD2 Article in professional manuals or guides or professional information systems or text book material

    Publication series

    SeriesFIMECC Publications Series
    Number8
    ISSN2342-2688

    Cite this

    Liinasuo, M., & Aikala, M. (2015). Customer perspective driven service modularization in supporting sales. In User experience and usability in complex systems - UXUS 2010-2015: Final report 1/2015 (pp. 187-190). FIMECC Publications Series, No. 8 http://issuu.com/vttfinland/docs/fimecc_115_uxus_?e=5313536/31352366