Research output per year
Research output per year
Abstract
How do companies distinguish themselves from competitors and help customers perceive the unique value of their services? This question has been central in strategic management for many decades. In Cloud context, however, this strategic function becomes even more urgent. Cloud technology provides opportunity for competitors to begin to provide virtually any service at any time. In the environment where technology is no longer a source of sustainable competitive advantage, the use of customer values for developing an experience is critical to differentiation
| Original language | English |
|---|---|
| Title of host publication | Value-driven business in the cloud |
| Place of Publication | Espoo |
| Publisher | VTT Technical Research Centre of Finland |
| Pages | 30-31 |
| ISBN (Electronic) | 978-951-38-8128-3 |
| ISBN (Print) | 978-951-38-8127-6 |
| Publication status | Published - 2013 |
| MoE publication type | D2 Article in professional manuals or guides or professional information systems or text book material |
Publication series
| Series | VTT Research Highlights |
|---|---|
| Number | 9 |
| ISSN | 2242-1173 |
Fingerprint
Dive into the research topics of 'Customer values: The missing link to designing THE User Experience'. Together they form a unique fingerprint.Research output
- 1 Book (editor)
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Value-driven business in the Cloud
Huomo, T. (Editor), Karppinen, K. (Editor) & Pussinen, P. (Editor), 2013, Espoo: VTT Technical Research Centre of Finland. 95 p. (VTT Research Highlights; No. 9).Research output: Book/Report › Book (editor) › Professional
Open Access