Abstract
Nowadays, the 'war of ecosystems' between alliances of
giant mobile operating system vendors and mobile phone
manufacturers is a popular topic in the news. In the
public discussion, the application ecosystem emerged
inside the mobile ecosystem is argued to be a
key in the differentiation. This has striven the
ecosystem orchestrators for recruiting an increasing
number of software developers and applications to join in
their ecosystem. In this paper, we study how different
mobile ecosystems differentiate both in application
offering and in the mobile phone users. We use the
information gathered from over 800 000 applications and
the questionnaire answered by approximately 2 000
university students to study the research
questions. The results show that the ecosystems are
rather similar in their offering although it is possible
to make distinction between the users of different
ecosystems.
Original language | English |
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Number of pages | 17 |
Publication status | Published - 2013 |
MoE publication type | Not Eligible |
Event | 22nd International Conference on Management of Technology, IAMOT 2013: Science, Technology and Innovation in the Emerging Markets Economy - Porto Alegre, Brazil Duration: 14 Apr 2013 → 18 Apr 2013 Conference number: 22 |
Conference
Conference | 22nd International Conference on Management of Technology, IAMOT 2013 |
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Abbreviated title | IAMOT 2013 |
Country/Territory | Brazil |
City | Porto Alegre |
Period | 14/04/13 → 18/04/13 |
Keywords
- mobile ecosystem
- smart phone
- two-sided market
- multi-homing
- differentiation