Abstract
Sustainable business innovations aim to tackle global challenges including environmental and social issues. Establishing business ecosystem based on sustainability-oriented innovations include dealing with a system level change and impacts. In this article we present a single case of an ecosystem looking to solve a global challenge of plastic debris. The ecosystem is looking into establish operations in target markets with a two-phase entry model, both representing a different ecosystem phase. Potential market areas represent areas with no current waste management infrastructure established. We use causal-loop diagrams to visualise the concepts of these ecosystem phases and aim to identify major characteristics affecting the expansion of these ecosystems. The sustainability-oriented innovation may attract funding opportunities to support initial ecosystem phase and help to gather resources for expansion.
Original language | English |
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Title of host publication | Proceedings of the XXXIII ISPIM Innovation Conference "Innovating in a Digital World" |
Editors | Leandro Bitetti, Iain Bitran, Steffen Conn, Jessica Fishburn, Eelko Huizingh, Marko Torkkeli, Jialei Yang |
Publisher | Lappeenranta University of Technology |
Number of pages | 9 |
ISBN (Electronic) | 978-952-335-695-5 |
Publication status | Published - 8 Jun 2022 |
MoE publication type | B3 Non-refereed article in conference proceedings |
Event | XXXIII ISPIM Innovation Conference: Innovating in a Digital World - RAdisson Blu Hotel, Copenhagen, Denmark Duration: 5 Jun 2022 → 8 Jun 2022 https://www.ispim-innovation-conference.com/ https://www.conferencesubmissions.com/ispim/copenhagen2022/index.html (Proceeding submissions) |
Publication series
Series | LUT Scientific and Expertise Publications: Research Reports |
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ISSN | 2243-3376 |
Conference
Conference | XXXIII ISPIM Innovation Conference |
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Country/Territory | Denmark |
City | Copenhagen |
Period | 5/06/22 → 8/06/22 |
Internet address |
Keywords
- sustainability
- business
- innovation
- ecosystem