Electronic India: Market trends and industry practices in IT services, telecoms and online media

Jari Kettunen, Krishanu Rakshit, Mikko Uoti

Research output: Book/ReportReport

Abstract

India has come a long way since the troubled days in 1991, when the new government opted for the liberalisation of the economy. This publication provides an analysis of the current development trends and industry practices in two particularly successful sectors of the Indian economy: IT services and telecoms. In IT services the focus has been placed on the export of services from India, and in telecoms on the domestic wireless market. In addition, the publication provides a brief introduction to India as a business environment. The publication aims to help foreign companies and organisations explore possible benefits, risks and forms of engaging in business in India and/or with Indian companies within the selected industrial domains. The study was carried out between 2004 and 2007 as a joint effort of VTT Technical Research Centre of Finland and Indian Institute of Management Bangalore.
Original languageEnglish
Place of PublicationEspoo
PublisherVTT Technical Research Centre of Finland
Number of pages104
ISBN (Electronic)978-951-38-6937-3
ISBN (Print)978-951-38-6936-6
Publication statusPublished - 2007
MoE publication typeNot Eligible

Publication series

SeriesVTT Tiedotteita - Meddelanden - Research Notes
Number2392
ISSN1235-0605

Keywords

  • India
  • IT services
  • business process outsourcing
  • BPO
  • telecommunications
  • online media
  • market trends
  • industry practices
  • value chains
  • business models
  • business environment

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  • Cite this

    Kettunen, J., Rakshit, K., & Uoti, M. (2007). Electronic India: Market trends and industry practices in IT services, telecoms and online media. VTT Technical Research Centre of Finland. VTT Tiedotteita - Meddelanden - Research Notes, No. 2392 http://www.vtt.fi/inf/pdf/tiedotteet/2007/T2392.pdf