Facilitating factors of value co-creation in b-to-b relationships

    Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

    Original languageEnglish
    Title of host publicationProceedings of the 2011 Naples Forum on Service
    Subtitle of host publicationService Dominant logic, Network and Systems Theory and Service Science
    EditorsE. Gummesson, C. Mele, F. Polese
    Place of PublicationNapoli
    Number of pages8
    Publication statusPublished - 2011
    MoE publication typeNot Eligible
    EventThe 2011 Naples Forum on Service: Service Dominant logic, Network & System Theory and Service Science: integrating three perspectives for a new service agenda - Villa Orlandi, Capri, Italy
    Duration: 14 Jun 201117 Jun 2011


    ConferenceThe 2011 Naples Forum on Service


    • value co-creation
    • b-to-b relationship
    • facilitating factors

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