The internationalization of knowledge-intensive business services (KIBS) plays an important role in the general process of globalization. As the largest emerging market, China is attractive for Western KIBS. This paper presents a case study on Finnish KIBS in China. Three companies in clean tech engineering, eco-cities design and 3D media solutions describe the challenges and promoting factors in entering the Chinese markets. The study also examines the various ways of positioning the firm in the value chain: the roles of an integrator, a concept developer and a multi-stage actor. Our findings illustrate the new business opportunities provided by China in advanced service sectors focusing on sustainability issues and creative contents.
|Number of pages||10|
|Journal||Technology Innovation Management Review (TIM Review)|
|Publication status||Published - 2014|
|MoE publication type||A1 Journal article-refereed|
- internationalization of services
- knowledge-intensive business services