Abstract
| Original language | English |
|---|---|
| Title of host publication | RESER2015 |
| Subtitle of host publication | The 25th Annual RESER Conference |
| Publisher | European Association for Research on Services RESER |
| ISBN (Electronic) | 978-87-7349-921-4 |
| Publication status | Published - 2015 |
| MoE publication type | B3 Non-refereed article in conference proceedings |
| Event | 25th Annual RESER Conference, Innovative Services in the 21st Century, RESER 2015 - Copenhagen, Denmark Duration: 10 Sep 2015 → 12 Sep 2015 Conference number: 25 |
Conference
| Conference | 25th Annual RESER Conference, Innovative Services in the 21st Century, RESER 2015 |
|---|---|
| Abbreviated title | RESER 2015 |
| Country | Denmark |
| City | Copenhagen |
| Period | 10/09/15 → 12/09/15 |
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Keywords
- healthcare transformation
- digital health
- institutional change
- institutional entrepreneurship
- startups
Cite this
}
Frameworks towards a virtual co‐creation tool for fuzzy front‐end of service development in health care context. / Wallin, Arto.
RESER2015: The 25th Annual RESER Conference . European Association for Research on Services RESER, 2015.Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific
TY - GEN
T1 - Frameworks towards a virtual co‐creation tool for fuzzy front‐end of service development in health care context
AU - Wallin, Arto
N1 - SDA: MIP: Design for Life Project : 100596
PY - 2015
Y1 - 2015
N2 - Although digitalization has profoundly changed the business logic in many industries, health care sector still operates in many areas as in the pre-digital era. During the recent years we have witnessed the rise of new digi-tal health ventures, many of which have revolutionary ideas how to trans-form the business logic in the health care. However, in many cases the in-stitutional logics in the field of health care are so strong that new ventures have major challenges in breaking these institutional barriers that prevent introduction of digital service innovations. This paper explores how five case companies aim to transform their specific niche area in health care. We analyse actions and the role of digital health ventures in this transfor-mation through the theory of institutional entrepreneurship.
AB - Although digitalization has profoundly changed the business logic in many industries, health care sector still operates in many areas as in the pre-digital era. During the recent years we have witnessed the rise of new digi-tal health ventures, many of which have revolutionary ideas how to trans-form the business logic in the health care. However, in many cases the in-stitutional logics in the field of health care are so strong that new ventures have major challenges in breaking these institutional barriers that prevent introduction of digital service innovations. This paper explores how five case companies aim to transform their specific niche area in health care. We analyse actions and the role of digital health ventures in this transfor-mation through the theory of institutional entrepreneurship.
KW - healthcare transformation
KW - digital health
KW - institutional change
KW - institutional entrepreneurship
KW - startups
M3 - Conference article in proceedings
BT - RESER2015
PB - European Association for Research on Services RESER
ER -