Goods Spotter: Empowering consumers to choose wisely

Timo Urhemaa, Alain Boyer

    Research output: Chapter in Book/Report/Conference proceedingChapter or book articleProfessional


    The Goods Spotter business case brought together Tieto and VTT to collaborate on the design and prototype of a goods and product information platform. The main goal was to leverage Tieto’s Sustainability Intelligence Platform and deliver valuable and relevant information to consumers via an intelligent mobile application. Not only does this platform empower consumers to make educated buying decisions in the sustainable and green marketplace, it also establishes an indirect communication channel between them and the producers such that the latter can tailor and improve their offerings.
    Original languageEnglish
    Title of host publicationValue-driven business in the cloud
    Place of PublicationEspoo
    PublisherVTT Technical Research Centre of Finland
    ISBN (Electronic)978-951-38-8128-3
    ISBN (Print)978-951-38-8127-6
    Publication statusPublished - 2013
    MoE publication typeD2 Article in professional manuals or guides or professional information systems or text book material

    Publication series

    SeriesVTT Research Highlights


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