Abstract
Increasing competition and the parallel disintegration of
supply chains have led organizations to the challenge of
determining how to optimally maximize customer value
creation while simultaneously minimizing risks and costs.
In value creation, all four categories of benefit
(economic, functional, emotional and symbolic) are needed
to provide a complete offering for the customer. The
purpose of this paper is to identify the different
elements of customer value creation in supply chains. The
main objective is to examine the process of customer
value analysis. The process of analysis, which involves
a form of workshop, is described in detail in the paper.
The aim is to explore the identification of customer
value in supply chains.
Original language | English |
---|---|
Title of host publication | Proceedings of the 19th International Symposium on Logistics (ISL 2014) |
Subtitle of host publication | Designing Responsible and Innovative Global Supply Chains |
Editors | K.S. Pawar, M. Nkhoma |
Place of Publication | Nottingham |
Publisher | Centre for Concurrent Enterprise (CCE) |
Pages | 160-167 |
ISBN (Print) | 978-0-85358-305-9 |
Publication status | Published - 2014 |
MoE publication type | A4 Article in a conference publication |
Event | 19th International Symposium on Logistics, ISL 2014 - Ho Chi Minh City, Viet Nam Duration: 6 Jul 2014 → 9 Jul 2014 Conference number: 19 |
Conference
Conference | 19th International Symposium on Logistics, ISL 2014 |
---|---|
Abbreviated title | ILS 2014 |
Country/Territory | Viet Nam |
City | Ho Chi Minh City |
Period | 6/07/14 → 9/07/14 |
Keywords
- supply chains
- value creation
- product-service systems
- service supply networks