Logistics demands are changing rapidly due to digitalization and globalization. How can a manufacturer increase its attractiveness in the eyes of its key dealers and distributors with the help of reorganizing logistics? What kinds of new roles are available for logistics operators? What demands does e-commerce set for manufacturer's logistics?
|Title of host publication||POMS 26th Annual Conference|
|Publisher||Production and Operations Management Society|
|Number of pages||7|
|Publication status||Published - 2015|
|MoE publication type||B3 Non-refereed article in conference proceedings|
|Event||26th Annual Production and Operations Management Society Conference, POMS 2015 - Washington, United States|
Duration: 7 May 2015 → 11 May 2015
Conference number: 26
https://www.pomsmeetings.org/eventsnet/?pr=1&ev=60 (POMS 2015 Annual Conference)
|Conference||26th Annual Production and Operations Management Society Conference, POMS 2015|
|Abbreviated title||POMS 2015|
|Period||7/05/15 → 11/05/15|
- distribution logistics
Kettunen, O., & Häkkinen, K. (2015). Increasing manufacturer's attractiveness in a digitalized distribution network through innovative logistics. In POMS 26th Annual Conference Production and Operations Management Society.