Industry transformation towards service logic

A business model approach

Anna Viljakainen, Marja Toivonen, Maiju Aikala

Research output: Book/ReportReportProfessional

Original languageEnglish
PublisherUniversity of Cambridge
Number of pages23
Publication statusPublished - 2013
MoE publication typeD4 Published development or research report or study

Publication series

NameWorking Paper Series
PublisherUniversity of Cambridge

Cite this

Viljakainen, A., Toivonen, M., & Aikala, M. (2013). Industry transformation towards service logic: A business model approach. University of Cambridge. Working Paper Series
Viljakainen, Anna ; Toivonen, Marja ; Aikala, Maiju. / Industry transformation towards service logic : A business model approach. University of Cambridge, 2013. 23 p. (Working Paper Series).
@book{1f2f83a0170d415181a03b277d399495,
title = "Industry transformation towards service logic: A business model approach",
author = "Anna Viljakainen and Marja Toivonen and Maiju Aikala",
year = "2013",
language = "English",
series = "Working Paper Series",
publisher = "University of Cambridge",
address = "United Kingdom",

}

Viljakainen, A, Toivonen, M & Aikala, M 2013, Industry transformation towards service logic: A business model approach. Working Paper Series, University of Cambridge.

Industry transformation towards service logic : A business model approach. / Viljakainen, Anna; Toivonen, Marja; Aikala, Maiju.

University of Cambridge, 2013. 23 p. (Working Paper Series).

Research output: Book/ReportReportProfessional

TY - BOOK

T1 - Industry transformation towards service logic

T2 - A business model approach

AU - Viljakainen, Anna

AU - Toivonen, Marja

AU - Aikala, Maiju

PY - 2013

Y1 - 2013

M3 - Report

T3 - Working Paper Series

BT - Industry transformation towards service logic

PB - University of Cambridge

ER -

Viljakainen A, Toivonen M, Aikala M. Industry transformation towards service logic: A business model approach. University of Cambridge, 2013. 23 p. (Working Paper Series).