Abstract
The aim of this study is to enhance our knowledge of
managerial thinking and perceptions of relational
business practices in the context of the manufacturing
industry, where network studies have typically been
limited to the traditional supply networks. This paper is
focused on building and testing balanced and indicative
metrics for network perceptions through interviews,
thematic group discussion, and a pilot survey with 22
companies participating in an industry academia research
program that develops relational practices in business
networks. Our results indicate that managers' overall
view of the business networks is distinctively positive.
The networks are considered an especially important means
to access new markets, knowledge and resources.
Original language | English |
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Publication status | Published - 2016 |
Event | 32th Annual IMP conference: Change and transformation of markets, networks and relationships - Pozman, Poland Duration: 30 Aug 2016 → 3 Sept 2016 |
Conference
Conference | 32th Annual IMP conference |
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Country/Territory | Poland |
City | Pozman |
Period | 30/08/16 → 3/09/16 |
Keywords
- network
- inter-organizational relationship
- management
- qualitative research
- manufacturing industry