Abstract
The understanding of value has changed, and in addition
to customers, the role of also other stakeholder groups
in the value creation has been emphasised. This case
study presents a way in which stakeholder values can be
taken into consideration in new service development
process. The paper employs the case study methodology,
and the case data was collected from workshops,
interviews and thematic discussions. The main result of
this case study is the description of the new service
development process that considers stakeholders and
multiple stakeholder values.
| Original language | English |
|---|---|
| Title of host publication | Proceedings of 24th Annual RESER Conference 2014 |
| Publisher | VTT Technical Research Centre of Finland |
| Pages | 1129-1138 |
| ISBN (Print) | 978-951-38-7436-0 |
| Publication status | Published - 2014 |
| MoE publication type | A4 Article in a conference publication |
| Event | 24th Annual RESER Conference, RESER 2014: Services and New Societal Challenges: Innovation for Sustainable Growth and Welfare - Helsinki, Finland Duration: 11 Sep 2014 → 13 Sep 2014 Conference number: 24 |
Conference
| Conference | 24th Annual RESER Conference, RESER 2014 |
|---|---|
| Abbreviated title | RESER 2014 |
| Country/Territory | Finland |
| City | Helsinki |
| Period | 11/09/14 → 13/09/14 |
Keywords
- new service development
- stakeholder value
- value mapping
- value network