Mass imagineering, mass customization and mass production

Complementary cultures for creativity, choice and convenience

Stephen Fox (Corresponding Author)

Research output: Contribution to journalArticleScientificpeer-review

3 Citations (Scopus)

Abstract

Do-it-yourself trends, such as self-broadcasting, music self-publishing and personal manufacturing, involve combining human imagination and automated engineering. In particular, automated engineering enabled by artificial intelligence algorithms is used for pattern recognition and other highly complex tasks across physical, virtual and social media. Together, multiple do-it-yourself trends driven by human imagination combined with automated engineering bring mass imagineering. It has been claimed that this new potential for individuals to create what they imagine will bring revolutionary disruption to existing paradigms for production and consumption, which will benefit individuals greatly. Conversely, others have claimed that whatever change occurs will advance organizations within existing paradigms at the expense of individuals. In this article, it is explained that mass imagineering has limited potential to bring revolutionary disruption to mass production and mass customization. Rather, it can facilitate their enrichment for the benefit of both organizations and individuals by better enabling complementary cultures for creativity, choice and convenience.
Original languageEnglish
Pages (from-to)67-81
Number of pages15
JournalJournal of Consumer Culture
Volume19
Issue number1
DOIs
Publication statusPublished - 2019
MoE publication typeA1 Journal article-refereed

Fingerprint

mass production
Creativity
creativity
Imagination
self-initiated work
engineering
Social Media
Artificial Intelligence
Music
paradigm
pattern recognition
artificial intelligence
trend
broadcasting
social media
manufacturing
music
Customization
Mass customization
Mass production

Keywords

  • Technology cultural domestication
  • self-expression
  • prosumption
  • artificial intelligence
  • luxury
  • Do-It-Yourself
  • mass imagineering

Cite this

@article{263528e5fe294299b7dfeb5166d8447a,
title = "Mass imagineering, mass customization and mass production: Complementary cultures for creativity, choice and convenience",
abstract = "Do-it-yourself trends, such as self-broadcasting, music self-publishing and personal manufacturing, involve combining human imagination and automated engineering. In particular, automated engineering enabled by artificial intelligence algorithms is used for pattern recognition and other highly complex tasks across physical, virtual and social media. Together, multiple do-it-yourself trends driven by human imagination combined with automated engineering bring mass imagineering. It has been claimed that this new potential for individuals to create what they imagine will bring revolutionary disruption to existing paradigms for production and consumption, which will benefit individuals greatly. Conversely, others have claimed that whatever change occurs will advance organizations within existing paradigms at the expense of individuals. In this article, it is explained that mass imagineering has limited potential to bring revolutionary disruption to mass production and mass customization. Rather, it can facilitate their enrichment for the benefit of both organizations and individuals by better enabling complementary cultures for creativity, choice and convenience.",
keywords = "Technology cultural domestication, self-expression, prosumption, artificial intelligence, luxury, Do-It-Yourself, mass imagineering",
author = "Stephen Fox",
year = "2019",
doi = "10.1177/1469540517705945",
language = "English",
volume = "19",
pages = "67--81",
journal = "Journal of Consumer Culture",
issn = "1469-5405",
publisher = "SAGE Publications",
number = "1",

}

Mass imagineering, mass customization and mass production : Complementary cultures for creativity, choice and convenience. / Fox, Stephen (Corresponding Author).

In: Journal of Consumer Culture, Vol. 19, No. 1, 2019, p. 67-81.

Research output: Contribution to journalArticleScientificpeer-review

TY - JOUR

T1 - Mass imagineering, mass customization and mass production

T2 - Complementary cultures for creativity, choice and convenience

AU - Fox, Stephen

PY - 2019

Y1 - 2019

N2 - Do-it-yourself trends, such as self-broadcasting, music self-publishing and personal manufacturing, involve combining human imagination and automated engineering. In particular, automated engineering enabled by artificial intelligence algorithms is used for pattern recognition and other highly complex tasks across physical, virtual and social media. Together, multiple do-it-yourself trends driven by human imagination combined with automated engineering bring mass imagineering. It has been claimed that this new potential for individuals to create what they imagine will bring revolutionary disruption to existing paradigms for production and consumption, which will benefit individuals greatly. Conversely, others have claimed that whatever change occurs will advance organizations within existing paradigms at the expense of individuals. In this article, it is explained that mass imagineering has limited potential to bring revolutionary disruption to mass production and mass customization. Rather, it can facilitate their enrichment for the benefit of both organizations and individuals by better enabling complementary cultures for creativity, choice and convenience.

AB - Do-it-yourself trends, such as self-broadcasting, music self-publishing and personal manufacturing, involve combining human imagination and automated engineering. In particular, automated engineering enabled by artificial intelligence algorithms is used for pattern recognition and other highly complex tasks across physical, virtual and social media. Together, multiple do-it-yourself trends driven by human imagination combined with automated engineering bring mass imagineering. It has been claimed that this new potential for individuals to create what they imagine will bring revolutionary disruption to existing paradigms for production and consumption, which will benefit individuals greatly. Conversely, others have claimed that whatever change occurs will advance organizations within existing paradigms at the expense of individuals. In this article, it is explained that mass imagineering has limited potential to bring revolutionary disruption to mass production and mass customization. Rather, it can facilitate their enrichment for the benefit of both organizations and individuals by better enabling complementary cultures for creativity, choice and convenience.

KW - Technology cultural domestication

KW - self-expression

KW - prosumption

KW - artificial intelligence

KW - luxury

KW - Do-It-Yourself

KW - mass imagineering

UR - http://www.scopus.com/inward/record.url?scp=85033408406&partnerID=8YFLogxK

U2 - 10.1177/1469540517705945

DO - 10.1177/1469540517705945

M3 - Article

VL - 19

SP - 67

EP - 81

JO - Journal of Consumer Culture

JF - Journal of Consumer Culture

SN - 1469-5405

IS - 1

ER -