New Electronic Media (NELME): 2016 Foresight

Ville Ollikainen (Editor), Erkki Aalto, Jorma Kivelä, Timo Kuula, Marja Liinasuo, Ulf Lindqvist, Artur Lugmayr, Harri Maho, Leena Norros, Anu Seisto, Hao Zheng

    Research output: Book/ReportReport

    Abstract

    The Nelme (New Electronic Media) project will provide justifiable predictions of the most presumable and critical futures of electronic media, more specifically, electronic mass media, and, even more specifically, the future of the 'broadcast' as we know it today by the year 2020. To accomplish this task, a research framework has been created to describe relationships and causalities between interdisciplinary trends and issues related to broadcasting and electronic media. This report covers intermediate results as a foresight to 2016. For 2016, the foresight contains four scenarios that represent alternative futures. The scenarios are as follows: #1: Linear Broadcasting, #2: Online Mass Media, #3: Specialized Audiences, #4: Non-linear Era. They are organized on two axes: the horizontal axis describes broadband penetration and IP network performance in general ('Limited broadband' - 'World of broadband') while the vertical axis describes content availability ('Exclusive content rights' - 'Open digital market'). The foresight also contains the most probable vision, which, from a consumer perspective, is based on rapid penetration of broadband television and radio services, leading to hybrid viewing. This intermediate report also contains a description of the production processes for 2016, a set of detected user groups and the next steps for the project.
    Original languageEnglish
    Place of PublicationEspoo
    PublisherVTT Technical Research Centre of Finland
    Number of pages84
    ISBN (Electronic)978-951-38-7846-7
    Publication statusPublished - 2012
    MoE publication typeNot Eligible

    Publication series

    SeriesVTT Technology
    Number31
    ISSN2242-1211

    Fingerprint

    electronic media
    broadcasting
    mass media
    scenario
    production process
    causality
    broadcast
    television
    radio
    electronics
    market
    trend
    performance
    Group

    Keywords

    • electronic media
    • broadcasting
    • forecast
    • foresight
    • television
    • radio
    • IP
    • IPTV
    • network
    • user
    • survey
    • technology
    • production process
    • ambient media
    • business

    Cite this

    Ollikainen, V. (Ed.), Aalto, E., Kivelä, J., Kuula, T., Liinasuo, M., Lindqvist, U., ... Zheng, H. (2012). New Electronic Media (NELME): 2016 Foresight. Espoo: VTT Technical Research Centre of Finland. VTT Technology, No. 31
    Ollikainen, Ville (Editor) ; Aalto, Erkki ; Kivelä, Jorma ; Kuula, Timo ; Liinasuo, Marja ; Lindqvist, Ulf ; Lugmayr, Artur ; Maho, Harri ; Norros, Leena ; Seisto, Anu ; Zheng, Hao. / New Electronic Media (NELME) : 2016 Foresight. Espoo : VTT Technical Research Centre of Finland, 2012. 84 p. (VTT Technology; No. 31).
    @book{200a1e687cb24304b7543f0d19da694e,
    title = "New Electronic Media (NELME): 2016 Foresight",
    abstract = "The Nelme (New Electronic Media) project will provide justifiable predictions of the most presumable and critical futures of electronic media, more specifically, electronic mass media, and, even more specifically, the future of the 'broadcast' as we know it today by the year 2020. To accomplish this task, a research framework has been created to describe relationships and causalities between interdisciplinary trends and issues related to broadcasting and electronic media. This report covers intermediate results as a foresight to 2016. For 2016, the foresight contains four scenarios that represent alternative futures. The scenarios are as follows: #1: Linear Broadcasting, #2: Online Mass Media, #3: Specialized Audiences, #4: Non-linear Era. They are organized on two axes: the horizontal axis describes broadband penetration and IP network performance in general ('Limited broadband' - 'World of broadband') while the vertical axis describes content availability ('Exclusive content rights' - 'Open digital market'). The foresight also contains the most probable vision, which, from a consumer perspective, is based on rapid penetration of broadband television and radio services, leading to hybrid viewing. This intermediate report also contains a description of the production processes for 2016, a set of detected user groups and the next steps for the project.",
    keywords = "electronic media, broadcasting, forecast, foresight, television, radio, IP, IPTV, network, user, survey, technology, production process, ambient media, business",
    author = "Erkki Aalto and Jorma Kivel{\"a} and Timo Kuula and Marja Liinasuo and Ulf Lindqvist and Artur Lugmayr and Harri Maho and Leena Norros and Anu Seisto and Hao Zheng",
    editor = "Ville Ollikainen",
    year = "2012",
    language = "English",
    series = "VTT Technology",
    publisher = "VTT Technical Research Centre of Finland",
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    Ollikainen, V (ed.), Aalto, E, Kivelä, J, Kuula, T, Liinasuo, M, Lindqvist, U, Lugmayr, A, Maho, H, Norros, L, Seisto, A & Zheng, H 2012, New Electronic Media (NELME): 2016 Foresight. VTT Technology, no. 31, VTT Technical Research Centre of Finland, Espoo.

    New Electronic Media (NELME) : 2016 Foresight. / Ollikainen, Ville (Editor); Aalto, Erkki; Kivelä, Jorma; Kuula, Timo; Liinasuo, Marja; Lindqvist, Ulf; Lugmayr, Artur; Maho, Harri; Norros, Leena; Seisto, Anu; Zheng, Hao.

    Espoo : VTT Technical Research Centre of Finland, 2012. 84 p. (VTT Technology; No. 31).

    Research output: Book/ReportReport

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    T1 - New Electronic Media (NELME)

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    AU - Aalto, Erkki

    AU - Kivelä, Jorma

    AU - Kuula, Timo

    AU - Liinasuo, Marja

    AU - Lindqvist, Ulf

    AU - Lugmayr, Artur

    AU - Maho, Harri

    AU - Norros, Leena

    AU - Seisto, Anu

    AU - Zheng, Hao

    A2 - Ollikainen, Ville

    PY - 2012

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    N2 - The Nelme (New Electronic Media) project will provide justifiable predictions of the most presumable and critical futures of electronic media, more specifically, electronic mass media, and, even more specifically, the future of the 'broadcast' as we know it today by the year 2020. To accomplish this task, a research framework has been created to describe relationships and causalities between interdisciplinary trends and issues related to broadcasting and electronic media. This report covers intermediate results as a foresight to 2016. For 2016, the foresight contains four scenarios that represent alternative futures. The scenarios are as follows: #1: Linear Broadcasting, #2: Online Mass Media, #3: Specialized Audiences, #4: Non-linear Era. They are organized on two axes: the horizontal axis describes broadband penetration and IP network performance in general ('Limited broadband' - 'World of broadband') while the vertical axis describes content availability ('Exclusive content rights' - 'Open digital market'). The foresight also contains the most probable vision, which, from a consumer perspective, is based on rapid penetration of broadband television and radio services, leading to hybrid viewing. This intermediate report also contains a description of the production processes for 2016, a set of detected user groups and the next steps for the project.

    AB - The Nelme (New Electronic Media) project will provide justifiable predictions of the most presumable and critical futures of electronic media, more specifically, electronic mass media, and, even more specifically, the future of the 'broadcast' as we know it today by the year 2020. To accomplish this task, a research framework has been created to describe relationships and causalities between interdisciplinary trends and issues related to broadcasting and electronic media. This report covers intermediate results as a foresight to 2016. For 2016, the foresight contains four scenarios that represent alternative futures. The scenarios are as follows: #1: Linear Broadcasting, #2: Online Mass Media, #3: Specialized Audiences, #4: Non-linear Era. They are organized on two axes: the horizontal axis describes broadband penetration and IP network performance in general ('Limited broadband' - 'World of broadband') while the vertical axis describes content availability ('Exclusive content rights' - 'Open digital market'). The foresight also contains the most probable vision, which, from a consumer perspective, is based on rapid penetration of broadband television and radio services, leading to hybrid viewing. This intermediate report also contains a description of the production processes for 2016, a set of detected user groups and the next steps for the project.

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    KW - forecast

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    KW - television

    KW - radio

    KW - IP

    KW - IPTV

    KW - network

    KW - user

    KW - survey

    KW - technology

    KW - production process

    KW - ambient media

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    PB - VTT Technical Research Centre of Finland

    CY - Espoo

    ER -

    Ollikainen V, (ed.), Aalto E, Kivelä J, Kuula T, Liinasuo M, Lindqvist U et al. New Electronic Media (NELME): 2016 Foresight. Espoo: VTT Technical Research Centre of Finland, 2012. 84 p. (VTT Technology; No. 31).