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Novel value perceptions and business opportunities through packaging customization
Aino Mensonen
, Jenni Hakola
VTT Technical Research Centre of Finland
University of Jyväskylä
Research output
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Keyphrases
Business Opportunities
100%
Customization
100%
Perceived Value
100%
Brand Owner
100%
Cooperation Partner
50%
Six-pack
50%
Inkjet Printing
25%
Value Chain
25%
Close Relationships
25%
Event Information
25%
Company Strategy
25%
Private Label
25%
Product Brand
25%
Brand Information
25%
User-centric Methods
25%
Event Organizers
25%
Selling
25%
INIS
values
100%
business
100%
packaging
100%
cooperation
33%
information
16%
chains
16%
advertising
16%
Social Sciences
Value Chain
100%
Close Relationship
100%
Value Perception
100%
Computer Science
Business Opportunity
100%
Customisation
100%
Value Chain
50%
Economics, Econometrics and Finance
Value Creation
100%
Store Brand
100%
Psychology
Close Relationship
100%