Strategic renewal of the global business-to-business sales and distribution network at Kemppi

Mika Kuusela, Taru Hakanen, Kai Häkkinen, Outi Kettunen

Research output: Chapter in Book/Report/Conference proceedingChapter or book articleProfessional

Original languageEnglish
Title of host publicationREBUS - Towards Relational Business Practices
Subtitle of host publicationFinal report 2/2017
Pages57-61
Publication statusPublished - 2017
MoE publication typeD2 Article in professional manuals or guides or professional information systems or text book material

Publication series

SeriesDIMECC Publications Series
Number14
ISSN2489-4923

Keywords

  • DIMECC REBUS
  • relational business practices
  • practices
  • business networks
  • performance
  • business
  • relationships
  • outcome
  • collaboration
  • ecosystems
  • glocal
  • distribution
  • managing
  • network capabilities

Cite this

Kuusela, M., Hakanen, T., Häkkinen, K., & Kettunen, O. (2017). Strategic renewal of the global business-to-business sales and distribution network at Kemppi. In REBUS - Towards Relational Business Practices: Final report 2/2017 (pp. 57-61). DIMECC Publications Series, No. 14
Kuusela, Mika ; Hakanen, Taru ; Häkkinen, Kai ; Kettunen, Outi. / Strategic renewal of the global business-to-business sales and distribution network at Kemppi. REBUS - Towards Relational Business Practices: Final report 2/2017. 2017. pp. 57-61 (DIMECC Publications Series; No. 14).
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author = "Mika Kuusela and Taru Hakanen and Kai H{\"a}kkinen and Outi Kettunen",
year = "2017",
language = "English",
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Kuusela, M, Hakanen, T, Häkkinen, K & Kettunen, O 2017, Strategic renewal of the global business-to-business sales and distribution network at Kemppi. in REBUS - Towards Relational Business Practices: Final report 2/2017. DIMECC Publications Series, no. 14, pp. 57-61.

Strategic renewal of the global business-to-business sales and distribution network at Kemppi. / Kuusela, Mika; Hakanen, Taru; Häkkinen, Kai; Kettunen, Outi.

REBUS - Towards Relational Business Practices: Final report 2/2017. 2017. p. 57-61 (DIMECC Publications Series; No. 14).

Research output: Chapter in Book/Report/Conference proceedingChapter or book articleProfessional

TY - CHAP

T1 - Strategic renewal of the global business-to-business sales and distribution network at Kemppi

AU - Kuusela, Mika

AU - Hakanen, Taru

AU - Häkkinen, Kai

AU - Kettunen, Outi

PY - 2017

Y1 - 2017

KW - DIMECC REBUS

KW - relational business practices

KW - practices

KW - business networks

KW - performance

KW - business

KW - relationships

KW - outcome

KW - collaboration

KW - ecosystems

KW - glocal

KW - distribution

KW - managing

KW - network capabilities

M3 - Chapter or book article

SN - 978-952-238-189-7

SN - 978-952-238-190-3

T3 - DIMECC Publications Series

SP - 57

EP - 61

BT - REBUS - Towards Relational Business Practices

ER -

Kuusela M, Hakanen T, Häkkinen K, Kettunen O. Strategic renewal of the global business-to-business sales and distribution network at Kemppi. In REBUS - Towards Relational Business Practices: Final report 2/2017. 2017. p. 57-61. (DIMECC Publications Series; No. 14).