Succeeding in the Asian luxury food market

Maria Saarela, Göran Roos

Research output: Contribution to journalArticleScientificpeer-review


A summary on the findings of the project lead by the Department of Primary Industries and Regions SA (PIRSA), Government of South Australia, on Functional and Luxury Food Value Chains into Asia and Australia is given. The work included a roadmap outlining where food value chains may potentially be transformed to higher value add, i.e. functional and luxury food and beverages, with emphasis on domestic and Asian markets. This article focuses only on the luxury food part of the project only.
Original languageEnglish
Pages (from-to)60-63
Number of pages4
JournalAgro Food Industry Hi-Tech
Issue number4
Publication statusPublished - 1 Jul 2017
MoE publication typeA1 Journal article-refereed


  • Asia
  • China
  • Japan
  • luxury food market
  • market analysis

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