Survival of the fittest

Research output: Contribution to journalArticleScientificpeer-review

1 Citation (Scopus)


National culture can affect organizations' abilities to formulate effective strategies, develop successful innovations, and design world class products. This paper discusses how national cultures develops, explains why the slow evolution of national culture leads to difficulties for organizations all over the world, and provides an example of what can be done to overcome this universal problem. It also proposes that organizations need to develop methods which can help them to match national cultures with the pressures experienced in rapidly changing environments.

Original languageEnglish
Pages (from-to)275-280
JournalEngineering Management Journal
Issue number6
Publication statusPublished - 1 Jan 2002
MoE publication typeA1 Journal article-refereed


Dive into the research topics of 'Survival of the fittest'. Together they form a unique fingerprint.

Cite this