Sustainable beauty: Achieving sustainability goals by fulfilling materialistic aspirations

    Research output: Contribution to journalArticleProfessional


    Project production involves creation of original goods ranging from engineer-to-
    order ships and buildings to bespoke clothes and furniture. These goods fulfil the
    most sophisticated materialistic aspirations for unique goods that make personal
    statements about their owners. Established perspectives on project production
    can be found in, for example, International Project Management Journal (e.g. Yang,
    2012) and the International Journal of Managing Projects in Business (e.g. Fox, et
    al., 2009). This paper introduces new perspectives on the environmental and eco-
    nomic potential of project production. These perspectives are possible because of
    innovative production technologies and new lifecycle strategies.
    Original languageEnglish
    Pages (from-to)62-67
    JournalProject Perspectives
    Publication statusPublished - 2013
    MoE publication typeD1 Article in a trade journal


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