Abstract
This paper investigates the winter road maintenance
ecosystem in Finland and discusses its importance in
ensuring mobility. The ecosystem model is illustrated
using the Customer Value Chain Analysis (CVCA) tool
and is constructed based on publicly available material
and direct information from stakeholders. The model
describes the roles and functions of stakeholders and
their value network. With the help of the model, further
analysis based on value analysis and value theory is
conducted to evaluate the current ecosystem. The service
and product offerings of individual stakeholders are
isolated and described in more detail. The main idea is
to
show how individual offerings can supplement each other
in the process of value co-creation. To enhance and
co-create value, collaborative development of the
ecosystem is perceived as the best value capturing
strategy.
Original language | English |
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Pages (from-to) | 56-67 |
Journal | Engineering Management Research |
Volume | 3 |
Issue number | 1 |
DOIs | |
Publication status | Published - 2014 |
MoE publication type | A1 Journal article-refereed |
Keywords
- road maintenance
- winter
- ecosystem
- value co-creation
- value analysis