Theoretical insights to pioneering in service business: Customer understanding and relationships

Timo Koivumäki, Outi Nuojua

Research output: Chapter in Book/Report/Conference proceeding › Chapter or book article › Professional

Original language	English
Title of host publication	Paths towards pioneering in service business. VTT Technology 18
Place of Publication	Espoo
Publisher	VTT Technical Research Centre of Finland
Pages	32-37
ISBN (Electronic)	978-951-38-7831-3
ISBN (Print)	978-951-38-7830-6
Publication status	Published - 2012
MoE publication type	D2 Article in professional manuals or guides or professional information systems or text book material

Access to Document

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Theoretical insights to pioneering in service business: Customer understanding and relationships. / Koivumäki, Timo; Nuojua, Outi.
Paths towards pioneering in service business. VTT Technology 18. Espoo: VTT Technical Research Centre of Finland, 2012. p. 32-37 (VTT Technology; No. 18).

Research output: Chapter in Book/Report/Conference proceeding › Chapter or book article › Professional

TY - CHAP

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T2 - Customer understanding and relationships

AU - Koivumäki, Timo

AU - Nuojua, Outi

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SN - 978-951-38-7830-6

T3 - VTT Technology

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BT - Paths towards pioneering in service business. VTT Technology 18

PB - VTT Technical Research Centre of Finland

CY - Espoo

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