Theoretical insights to pioneering in service business: Transition from a product-oriented to a service-oriented culture

Research output: Chapter in Book/Report/Conference proceedingChapter or book articleProfessional

Original languageEnglish
Title of host publicationPaths towards pioneering in service business. VTT Technology 18
Place of PublicationEspoo
PublisherVTT Technical Research Centre of Finland
Pages21-27
ISBN (Print)978-951-38-7830-6, 978-951-38-7831-3
Publication statusPublished - 2012
MoE publication typeD2 Article in professional manuals or guides or professional information systems or text book material

Publication series

SeriesVTT Technology
Number18
ISSN2242-1211

Cite this

Nuutinen, M., & Lappalainen, I. (2012). Theoretical insights to pioneering in service business: Transition from a product-oriented to a service-oriented culture. In Paths towards pioneering in service business. VTT Technology 18 (pp. 21-27). Espoo: VTT Technical Research Centre of Finland. VTT Technology, No. 18
Nuutinen, Maaria ; Lappalainen, Inka. / Theoretical insights to pioneering in service business : Transition from a product-oriented to a service-oriented culture. Paths towards pioneering in service business. VTT Technology 18. Espoo : VTT Technical Research Centre of Finland, 2012. pp. 21-27 (VTT Technology; No. 18).
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Nuutinen, M & Lappalainen, I 2012, Theoretical insights to pioneering in service business: Transition from a product-oriented to a service-oriented culture. in Paths towards pioneering in service business. VTT Technology 18. VTT Technical Research Centre of Finland, Espoo, VTT Technology, no. 18, pp. 21-27.

Theoretical insights to pioneering in service business : Transition from a product-oriented to a service-oriented culture. / Nuutinen, Maaria; Lappalainen, Inka.

Paths towards pioneering in service business. VTT Technology 18. Espoo : VTT Technical Research Centre of Finland, 2012. p. 21-27 (VTT Technology; No. 18).

Research output: Chapter in Book/Report/Conference proceedingChapter or book articleProfessional

TY - CHAP

T1 - Theoretical insights to pioneering in service business

T2 - Transition from a product-oriented to a service-oriented culture

AU - Nuutinen, Maaria

AU - Lappalainen, Inka

PY - 2012

Y1 - 2012

M3 - Chapter or book article

SN - 978-951-38-7830-6

SN - 978-951-38-7831-3

T3 - VTT Technology

SP - 21

EP - 27

BT - Paths towards pioneering in service business. VTT Technology 18

PB - VTT Technical Research Centre of Finland

CY - Espoo

ER -

Nuutinen M, Lappalainen I. Theoretical insights to pioneering in service business: Transition from a product-oriented to a service-oriented culture. In Paths towards pioneering in service business. VTT Technology 18. Espoo: VTT Technical Research Centre of Finland. 2012. p. 21-27. (VTT Technology; No. 18).