Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation

Jarkko Niittymäki; Mika Piipponen; Vesa Laine; Pertti Saariluoma; Jussi Jokinen; Jaana Leikas

Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation

Jarkko Niittymäki, Mika Piipponen, Vesa Laine, Pertti Saariluoma, Jussi Jokinen, Jaana Leikas

Research output: Contribution to conference › Conference article › Scientific

Abstract

This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.

Original language	English
Publication status	Published - 2012
MoE publication type	Not Eligible
Event	7th IEASM Colloquium on Organisational Change and Development - Bern, Switzerland Duration: 13 Sept 2012 → 14 Sept 2012

Conference

Conference	7th IEASM Colloquium on Organisational Change and Development
Country/Territory	Switzerland
City	Bern
Period	13/09/12 → 14/09/12

Keywords

microinnovation
innovation
organisational culture
management
social media

Cite this

Niittymäki, J., Piipponen, M., Laine, V., Saariluoma, P., Jokinen, J., & Leikas, J. (2012). Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation. Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland.

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title = "Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation",

abstract = "This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.",

keywords = "microinnovation, innovation, organisational culture, management, social media",

author = "Jarkko Niittym{\"a}ki and Mika Piipponen and Vesa Laine and Pertti Saariluoma and Jussi Jokinen and Jaana Leikas",

note = "abstract reviewed Project code: 39972; 7th IEASM Colloquium on Organisational Change and Development ; Conference date: 13-09-2012 Through 14-09-2012",

year = "2012",

language = "English",

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Niittymäki, J, Piipponen, M, Laine, V, Saariluoma, P, Jokinen, J & Leikas, J 2012, 'Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation', Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland, 13/09/12 - 14/09/12.

Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation. / Niittymäki, Jarkko; Piipponen, Mika; Laine, Vesa et al.
2012. Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland.

Research output: Contribution to conference › Conference article › Scientific

TY - CONF

T1 - Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation

AU - Niittymäki, Jarkko

AU - Piipponen, Mika

AU - Laine, Vesa

AU - Saariluoma, Pertti

AU - Jokinen, Jussi

AU - Leikas, Jaana

N1 - abstract reviewed Project code: 39972

PY - 2012

Y1 - 2012

N2 - This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.

AB - This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.

KW - microinnovation

KW - innovation

KW - organisational culture

KW - management

KW - social media

M3 - Conference article

T2 - 7th IEASM Colloquium on Organisational Change and Development

Y2 - 13 September 2012 through 14 September 2012

ER -

Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation

Abstract

Conference

Keywords

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