Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation

Jarkko Niittymäki, Mika Piipponen, Vesa Laine, Pertti Saariluoma, Jussi Jokinen, Jaana Leikas

    Research output: Contribution to conferenceConference articleScientific

    Abstract

    This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.
    Original languageEnglish
    Publication statusPublished - 2012
    MoE publication typeNot Eligible
    Event7th IEASM Colloquium on Organisational Change and Development - Bern, Switzerland
    Duration: 13 Sep 201214 Sep 2012

    Conference

    Conference7th IEASM Colloquium on Organisational Change and Development
    CountrySwitzerland
    CityBern
    Period13/09/1214/09/12

    Fingerprint

    Factors
    Organizational culture
    Social media
    Consultancy
    Organization culture
    Consultants
    Innovation
    Innovation culture
    Questionnaire
    Organizational management
    Organizational innovation

    Keywords

    • microinnovation
    • innovation
    • organisational culture
    • management
    • social media

    Cite this

    Niittymäki, J., Piipponen, M., Laine, V., Saariluoma, P., Jokinen, J., & Leikas, J. (2012). Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation. Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland.
    Niittymäki, Jarkko ; Piipponen, Mika ; Laine, Vesa ; Saariluoma, Pertti ; Jokinen, Jussi ; Leikas, Jaana. / Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation. Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland.
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    title = "Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation",
    abstract = "This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.",
    keywords = "microinnovation, innovation, organisational culture, management, social media",
    author = "Jarkko Niittym{\"a}ki and Mika Piipponen and Vesa Laine and Pertti Saariluoma and Jussi Jokinen and Jaana Leikas",
    note = "abstract reviewed Project code: 39972; 7th IEASM Colloquium on Organisational Change and Development ; Conference date: 13-09-2012 Through 14-09-2012",
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    Niittymäki, J, Piipponen, M, Laine, V, Saariluoma, P, Jokinen, J & Leikas, J 2012, 'Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation', Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland, 13/09/12 - 14/09/12.

    Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation. / Niittymäki, Jarkko; Piipponen, Mika; Laine, Vesa; Saariluoma, Pertti; Jokinen, Jussi; Leikas, Jaana.

    2012. Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland.

    Research output: Contribution to conferenceConference articleScientific

    TY - CONF

    T1 - Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation

    AU - Niittymäki, Jarkko

    AU - Piipponen, Mika

    AU - Laine, Vesa

    AU - Saariluoma, Pertti

    AU - Jokinen, Jussi

    AU - Leikas, Jaana

    N1 - abstract reviewed Project code: 39972

    PY - 2012

    Y1 - 2012

    N2 - This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.

    AB - This paper explores organisational innovation culture from the perspective of microinnovation thinking. Based on a questionnaire from a case study of a consultant company, innovative organisational culture is analysed as three main factors. These factors are used in analysing attitudes towards using social media tools in research and development. Some points of focus for further organisational management are proposed. Also conclusions, future perspectives and suggestions for the improvement of the organisational culture for innovation are presented.

    KW - microinnovation

    KW - innovation

    KW - organisational culture

    KW - management

    KW - social media

    M3 - Conference article

    ER -

    Niittymäki J, Piipponen M, Laine V, Saariluoma P, Jokinen J, Leikas J. Three Dimensions of Innovative Organisation Culture of Transportation Consultancy – A Case Study Analysing Attitudes towards Social Media Utilisation and its Role in Microinnovation. 2012. Paper presented at 7th IEASM Colloquium on Organisational Change and Development, Bern, Switzerland.