Towards circular economy business models

Maria Antikainen, Minna Lammi, Harri Paloheimo, Timo Rüppel, Katri Valkokari

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientific

Abstract

There is a need to accelerate the change from the current linear economy towards a circular economy (CE), which is regenerative by intention and design. The transformation towards CE entails radical changes in the business environment. Thus, in CE-based business model (BM) innovation, we need to understand consumer preferences, their everyday life, and the role of material objects. We here build a preliminary framework based on consumer practices and the product-service system (PSS) literature. We also present the results of a small survey investigating consumers' opinions about BMs based on services, which was carried out (n=239) at the Housing Fair in Finland in 2015. The findings indicated consumers' past experiences were most strongly related to conventional service use, such as a car utilisation, though consumers also indicated interest in trying other CE-based services. Consumers seem to more easily adopt a BM that does not require dramatic changes in their practices.
Original languageEnglish
Title of host publicationProceedings from ISPIM Innovation Summit, Brisbane, Australia (2015)
Subtitle of host publicationChanging the Innovation Landscape
PublisherInternational Society for Professional Innovation Management ISPIM
ISBN (Print)978-1-911136-00-2
Publication statusPublished - 2015
MoE publication typeB3 Non-refereed article in conference proceedings
EventISPIM Innovation Summit 2015: Changing the innovation landscape - Brisbane, Australia
Duration: 6 Dec 20159 Dec 2015

Conference

ConferenceISPIM Innovation Summit 2015
Abbreviated titleISPIM Brisbane 2015
CountryAustralia
CityBrisbane
Period6/12/159/12/15

Fingerprint

Circular economy
Business model
Consumer preferences
Everyday life
Finland
Radical change
Consumer experience
Business model innovation
Product-service systems
Business environment
Consumer survey
Car

Keywords

  • circular economy
  • business models
  • consumer
  • survey
  • services

Cite this

Antikainen, M., Lammi, M., Paloheimo, H., Rüppel, T., & Valkokari, K. (2015). Towards circular economy business models. In Proceedings from ISPIM Innovation Summit, Brisbane, Australia (2015): Changing the Innovation Landscape International Society for Professional Innovation Management ISPIM.
Antikainen, Maria ; Lammi, Minna ; Paloheimo, Harri ; Rüppel, Timo ; Valkokari, Katri. / Towards circular economy business models. Proceedings from ISPIM Innovation Summit, Brisbane, Australia (2015): Changing the Innovation Landscape. International Society for Professional Innovation Management ISPIM, 2015.
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Antikainen, M, Lammi, M, Paloheimo, H, Rüppel, T & Valkokari, K 2015, Towards circular economy business models. in Proceedings from ISPIM Innovation Summit, Brisbane, Australia (2015): Changing the Innovation Landscape. International Society for Professional Innovation Management ISPIM, ISPIM Innovation Summit 2015, Brisbane, Australia, 6/12/15.

Towards circular economy business models. / Antikainen, Maria; Lammi, Minna; Paloheimo, Harri; Rüppel, Timo; Valkokari, Katri.

Proceedings from ISPIM Innovation Summit, Brisbane, Australia (2015): Changing the Innovation Landscape. International Society for Professional Innovation Management ISPIM, 2015.

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientific

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AB - There is a need to accelerate the change from the current linear economy towards a circular economy (CE), which is regenerative by intention and design. The transformation towards CE entails radical changes in the business environment. Thus, in CE-based business model (BM) innovation, we need to understand consumer preferences, their everyday life, and the role of material objects. We here build a preliminary framework based on consumer practices and the product-service system (PSS) literature. We also present the results of a small survey investigating consumers' opinions about BMs based on services, which was carried out (n=239) at the Housing Fair in Finland in 2015. The findings indicated consumers' past experiences were most strongly related to conventional service use, such as a car utilisation, though consumers also indicated interest in trying other CE-based services. Consumers seem to more easily adopt a BM that does not require dramatic changes in their practices.

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Antikainen M, Lammi M, Paloheimo H, Rüppel T, Valkokari K. Towards circular economy business models. In Proceedings from ISPIM Innovation Summit, Brisbane, Australia (2015): Changing the Innovation Landscape. International Society for Professional Innovation Management ISPIM. 2015