Transparency of information to improve continuous innovation experimentation performance

Susanna Teppola, Petri Kettunen, Mari Matinlassi, Jari Partanen

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

Abstract

In current business environments it is necessary to target for rapid and radical business innovations. This is not straightforward for large, traditional technology companies that need to maintain their current businesses and simultaneously develop new business ideas. Continuous innovation, experimentation and radical transparency of information are proposed as solutions. Transparency has been identified as a requirement for continuous innovation but its effects to process performance are still unclear. In this paper we present results from an industrial case, where research observations were conducted while a large, technology driven company working in B2B environment targeted for an improved number of radically new business ideas with faster time-to-market and balanced fit for company's business targets. The company tackled the challenge by adopting an experimental innovation approach which increased transparency of ideas and the innovation process for different stakeholders to participate in the process. Further, we describe how transparency was implemented in the process, and how the innovation practices performed in the company. The initial results indicate improved innovation performance through the experimental innovation approach and transparency of ideas supported by an in-house Ideas Tool.
Original languageEnglish
Title of host publicationProceedings of the 17th International CINet Conference
Publication statusPublished - 2016
MoE publication typeA4 Article in a conference publication
Event17th International CINet Conference: Innovation and tradition: combining the old and the new - Turin, Italy
Duration: 11 Sep 201613 Sep 2016
Conference number: 17

Conference

Conference17th International CINet Conference
CountryItaly
CityTurin
Period11/09/1613/09/16

Fingerprint

Experimentation
Transparency
Continuous innovation
Innovation
New business
Process performance
Case research
Business environment
Innovation performance
Time to market
Business innovation
Innovation process
Stakeholders

Keywords

  • continuous innovation
  • transparency
  • experimentation

Cite this

Teppola, S., Kettunen, P., Matinlassi, M., & Partanen, J. (2016). Transparency of information to improve continuous innovation experimentation performance. In Proceedings of the 17th International CINet Conference
Teppola, Susanna ; Kettunen, Petri ; Matinlassi, Mari ; Partanen, Jari. / Transparency of information to improve continuous innovation experimentation performance. Proceedings of the 17th International CINet Conference. 2016.
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Teppola, S, Kettunen, P, Matinlassi, M & Partanen, J 2016, Transparency of information to improve continuous innovation experimentation performance. in Proceedings of the 17th International CINet Conference. 17th International CINet Conference, Turin, Italy, 11/09/16.

Transparency of information to improve continuous innovation experimentation performance. / Teppola, Susanna; Kettunen, Petri; Matinlassi, Mari; Partanen, Jari.

Proceedings of the 17th International CINet Conference. 2016.

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

TY - GEN

T1 - Transparency of information to improve continuous innovation experimentation performance

AU - Teppola, Susanna

AU - Kettunen, Petri

AU - Matinlassi, Mari

AU - Partanen, Jari

N1 - The paper received the Best Practical Implications Award of the conference. Project : 100596

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N2 - In current business environments it is necessary to target for rapid and radical business innovations. This is not straightforward for large, traditional technology companies that need to maintain their current businesses and simultaneously develop new business ideas. Continuous innovation, experimentation and radical transparency of information are proposed as solutions. Transparency has been identified as a requirement for continuous innovation but its effects to process performance are still unclear. In this paper we present results from an industrial case, where research observations were conducted while a large, technology driven company working in B2B environment targeted for an improved number of radically new business ideas with faster time-to-market and balanced fit for company's business targets. The company tackled the challenge by adopting an experimental innovation approach which increased transparency of ideas and the innovation process for different stakeholders to participate in the process. Further, we describe how transparency was implemented in the process, and how the innovation practices performed in the company. The initial results indicate improved innovation performance through the experimental innovation approach and transparency of ideas supported by an in-house Ideas Tool.

AB - In current business environments it is necessary to target for rapid and radical business innovations. This is not straightforward for large, traditional technology companies that need to maintain their current businesses and simultaneously develop new business ideas. Continuous innovation, experimentation and radical transparency of information are proposed as solutions. Transparency has been identified as a requirement for continuous innovation but its effects to process performance are still unclear. In this paper we present results from an industrial case, where research observations were conducted while a large, technology driven company working in B2B environment targeted for an improved number of radically new business ideas with faster time-to-market and balanced fit for company's business targets. The company tackled the challenge by adopting an experimental innovation approach which increased transparency of ideas and the innovation process for different stakeholders to participate in the process. Further, we describe how transparency was implemented in the process, and how the innovation practices performed in the company. The initial results indicate improved innovation performance through the experimental innovation approach and transparency of ideas supported by an in-house Ideas Tool.

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KW - transparency

KW - experimentation

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M3 - Conference article in proceedings

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Teppola S, Kettunen P, Matinlassi M, Partanen J. Transparency of information to improve continuous innovation experimentation performance. In Proceedings of the 17th International CINet Conference. 2016