Transparency of information to improve continuous innovation experimentation performance

Susanna Teppola, Petri Kettunen, Mari Matinlassi, Jari Partanen

    Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review


    In current business environments it is necessary to target for rapid and radical business innovations. This is not straightforward for large, traditional technology companies that need to maintain their current businesses and simultaneously develop new business ideas. Continuous innovation, experimentation and radical transparency of information are proposed as solutions. Transparency has been identified as a requirement for continuous innovation but its effects to process performance are still unclear. In this paper we present results from an industrial case, where research observations were conducted while a large, technology driven company working in B2B environment targeted for an improved number of radically new business ideas with faster time-to-market and balanced fit for company's business targets. The company tackled the challenge by adopting an experimental innovation approach which increased transparency of ideas and the innovation process for different stakeholders to participate in the process. Further, we describe how transparency was implemented in the process, and how the innovation practices performed in the company. The initial results indicate improved innovation performance through the experimental innovation approach and transparency of ideas supported by an in-house Ideas Tool.
    Original languageEnglish
    Title of host publicationProceedings of the 17th International CINet Conference
    Publication statusPublished - 2016
    MoE publication typeA4 Article in a conference publication
    Event17th International CINet Conference: Innovation and tradition: combining the old and the new - Turin, Italy
    Duration: 11 Sept 201613 Sept 2016
    Conference number: 17


    Conference17th International CINet Conference


    • continuous innovation
    • transparency
    • experimentation


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