Users trust and secure feeling towards cloud services

The paper describes the study in which end users’ trust and feeling of security in regard to cloud services are examined. Trust and security are one of the key issues within cloud where people use a shared pool of computing resources for the storage of their data and thus do not have control over the management of their own data content. An online survey was conducted in three countries (Finland, USA and Japan) with more than 3000 respondents. The twelve cloud trust creators that were identified by cloud software experts in our earlier study were picked, and asked the end users to rank how important those factors are for them when deciding if it is secure to use a service in the cloud. The results show that ease of use has the biggest effect on the secure feeling towards cloud services, followed by the language and the price of the service. Some differences were visible between the countries. These as well as the differences for the results between genders, age groups and expertise levels of the respondents are presented in this paper.