This paper describes how social media features may be utilised in user-centred design processes. We will present the concept of Owela - Open web laboratory for gathering user needs and development ideas as well as collecting feedback for scenarios and prototypes. We believe that social media tools may help engage users as active co-developers during the whole application development process. We want to study the possibilities and weaknesses of a new kind of online user research tools.
|Title of host publication||Social Media: Concepts and Marketing Applications (K. Suresh, ed.)|
|Place of Publication||Hyderabad, India|
|Publication status||Published - 2008|
|MoE publication type||D2 Article in professional manuals or guides or professional information systems or text book material|