Abstract
| Original language | English |
|---|---|
| Publication status | Published - 2008 |
| Event | Web 2.0 liiketoiminnan näkökulmasta, 16.2.2008, Espoo - Duration: 1 Jan 2008 → … |
Conference
| Conference | Web 2.0 liiketoiminnan näkökulmasta, 16.2.2008, Espoo |
|---|---|
| Period | 1/01/08 → … |
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Keywords
- web 2.0
- social media
- online communities
- open innovation
- business
Cite this
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Web 2.0 ja sen tarjoamat hyödyt ja haasteet yrityksille - tutkimuspuheenvuoro. / Näkki, Pirjo; Bäck, Asta; Antikainen, Maria.
2008. Paper presented at Web 2.0 liiketoiminnan näkökulmasta, 16.2.2008, Espoo, .Research output: Contribution to conference › Conference article › Scientific
TY - CONF
T1 - Web 2.0 ja sen tarjoamat hyödyt ja haasteet yrityksille - tutkimuspuheenvuoro
AU - Näkki, Pirjo
AU - Bäck, Asta
AU - Antikainen, Maria
N1 - Project code: 10520 PGN: 42 slides
PY - 2008
Y1 - 2008
N2 - The presentation explains what do Web 2.0 and social media mean. It focuses on how to utilize social media and online communities in business. The relationship between companies and consumers in the social media is discussed. Future visions on the field of social media are given as well.
AB - The presentation explains what do Web 2.0 and social media mean. It focuses on how to utilize social media and online communities in business. The relationship between companies and consumers in the social media is discussed. Future visions on the field of social media are given as well.
KW - web 2.0
KW - social media
KW - online communities
KW - open innovation
KW - business
M3 - Conference article
ER -